Archive for April, 2008

Have you registered for Online Revealed Canada Yet?

Friday, April 18th, 2008

The 3rd Annual Online Revealed Canada Conference is bigger, better and totally new content from the past two years! Based on the feedback and suggestions from the first two shows and 6 road shows, we have brought together cutting edge content within our unique format that will provide valuable education for both Newcomers and Alumni to the event.

With all the “Buzz” about Web 2.0, who better to open the show than one of the best Canadian Social Media Stories ever, Kyle MacDonald, The Red Paper Clip Guy! Kyle made 14 trades over the internet starting with one Red Paper Clip and ended up with a house! His story has made it to the Guinness Book of World Records!

We have three very relevant panels this year. The first we have assembled the top DMO’s in Canada to talk about how they are working to promote Canada as a premier destination. The second and very exciting panel brings together Yahoo! and MSN to discuss the current involvement of Search Engines in the Canadian Travel Landscape. Finally, not to forget our neighbors we have Marriott Hotels, Orbitz, Travelzoo, Realstar and TIG Global discuss the challenges and opportunities of cross border tourism.

What really makes Online Revealed different than any other conference is out 16 unique workshops taught by Canadians for Canadians! This year for the first time we have divided the tracks into learning levels, allowing participants to choose a track level of their choice or mix and match topics to customized their own learning experience.

2008 ORC Workshops

Beginner Track
o Search Engines & Consumer Friendly Websites - A Couple of Chicks e-Marketing
o Search Marketing 101 -Yahoo! Canada
o New Media- What is Web 2.0? -T4G
o Bloggers Summit-Tips from the T-List

Intermediate Track
o Website Strategy-Test My Site!- Epiar Inc.
o How to create Image and Video Ads-Blink Media Works
o Animate My Site!- Virtual Visit
o Analyze This!-6S Marketing

Advanced Track
o Feeding the Beast: How can small tourism operators keep their online and offline content fresh? Canadian Tourism Commission
o Social, Local, Mobile- Web 2.0 of Search Marketing-ISL
o Building a Community-Venture Communications
o Technology, Technology, Technology!-Massive Technology

Strategy Development
o Website Project Management-Point B Marketing
o How to Manage Geeks-Alpha Search
o Integrating your Online and Offline Spending –Can West Media
o Benchmarking Success-World Hotels

In addition we have Keynote presentations from Yahoo! Canada, Travelocity and Ice Portal. This brings us to a total of 39 speakers and workshop leaders in just two days! But don’t worry we have planned plenty of time for networking and fun! The *Meet, Greet, Tech, Talk* Party will kick off the conference the night before the opening day. Then there will be the can’t miss Welcome to Calgary Reception sponsored by Travelzoo. The wrap-up party that we call -”Web 2.oooohh We’re Going to Party” The Mash-up Mixer- is sponsored and co-ordinated by the 2009 Online Revealed Destination City! (Come see that Reveal at the show!)

Coined as the only “User Generated Conference” this is the only Online Marketing Conference that provides you with knowledge, Networking and Experiences like no other!
You can Register at www.onlinerevealed.com
I look forward to seeing you in Calgary
Patricia
Co-Chair & Co-Founder

Online Revealed Canada Conference Announces Sponsorship Opportunities for May 2008 Event

Tuesday, April 1st, 2008

Canada’s premier Online Travel and Tourism Marketing Event announces the opportunity for Canada’s travel Industry to join the Conference’s High-Profile Industry Partners, including Yahoo!, Orbitz, Travelocity, Axciom, TIG Global and booking.com

Toronto, On – April 1, 2008 – From May 12-14, 2008, some of the most well-respected travel and online industry leaders will make their way to Calgary’s Hyatt Regency for the 3rd Annual Online Revealed Canada. The 3rd annual Canadian internet marketing conference provides an ideal opportunity for a limited number of hospitality/tourism and online businesses to join the ranks of Online Revealed Canada’s industry partners including: Yahoo!, Travelocity, TIG Global, Orbitz, Travelzoo and bookings.com to connect with tourism professionals from Canada’s top destination marketing organizations, Hotel brands, marketing agencies and travel suppliers.

For a limited time, four types of sponsorship are available for Online Revealed Canada. Sponsors of the Canadian online travel and tourism marketing event may be recognized as the host organization for major special events that reach all attendees at Online Revealed Canada—such as lunches, receptions, and coffee breaks. These Function Sponsors have the opportunity to share their company’s message through interactive social networking events.

A Full Conference Sponsorship maximizes exposure at the event, with partners receiving: full recognition in all pre-, during, and post-conference public relations and promotional activities; complimentary registration for team attendees to take advantage of networking with over 300 delegates from every aspect of the hospitality industry; the option to display and distribute products/information and be part of Online Revealed Offline magazine, and a conference takeaway that will keep participating companies top of mind for potential customers well after the event.

Online Revealed Canada is also offering Track Sponsorships for the unique practical learning workshops being presented by a cross section of industry leaders in marketing tourism online. Track sponsors will be the hosts of one of the innovative learning tracks, providing the opportunity to address attendees at four different workshops, as well as chair all sessions in a track. Further honing a business’ exposure at the Canadian online travel and tourism marketing event, learning track hosts may choose from beginner, intermediate, advanced or the strategic development track.

New this year, sponsorship is available to co-sponsor with Yahoo! Canada the “My Home Revealed” student video contest, recognizing excellence in youth and fostering interest in travel and tourism as well as http://rss.esyndicater.com/onlinerevealed/archive.php [online marketing]. This sponsorship entails judging entries, participating in the conference, and presenting the award to a Canadian student who demonstrates ingenuity and aptitude.

Members of the media are welcome to attend and sponsorships customized for the media are available. For Conference Registration visit www.onlinerevealed.com.
For sponsorship inquiries, contact Sandie Currie, Director, Media Relations and Communications at scurrie@onlinerevealed.com or 902-431-0327.

About Online Revealed Canada
The Online Revealed tourism marketing conference provides Canadian tourism professionals with unique and innovative online marketing education, with an innovative agenda including educational workshops, keynotes, panel discussions and a new technology showcase. Produced by A Couple of Chicks e-Marketing, www.acoupleofchicks.com and Yahoo! Canada, Online Revealed is an annual conference event with a mission to educate the travel industry to be successful on the World Wide Web through collaboration with leading industry professionals.

About Yahoo! Canada
Yahoo! Canada Co. is a leading Internet destination that provides online products and services to meet the needs of Canadians and offers a range of tools and marketing solutions for businesses to connect with Internet users. Yahoo! Canada services Canadians in both English and in French through its sites, www.yahoo.ca and http://francais.yahoo.ca. Yahoo! Canada is headquartered in Toronto, Ontario